Top HFMA Sessions, Part 2

Posted by Pat Morrell on Jun 14, 2018 8:24:55 AM

The Healthcare Financial Management Association (HFMA) annual conference is just a few weeks away in Las Vegas (June 24th–June 27th) with some great speaker sessions on the docket.

We’ll have a crew from Digitize.AI holding down two (that’s right, TWO) booths:

  1. one booth is in the “Innovation Hub” where we’re competing in the “Virtual Pitch” competition (sidenote, VOTE FOR US); and
  2. another in the main exhibition hall, booth #666 (sounds demonic, we know…but we’re nice, we promise).

More info on Digitize.AI's showcase at the HFMA Conference

In the run-up to the conference, we’ve been digging into the schedule and we’ve highlighted a few sessions that we’re particularly stoked to see.

Picking up where we left off last week, here’s the part 2 of our run-down on this year’s can’t-miss HFMA annual conference sessions:


Session: “Creating a Roadmap for Better Financial Care”

I’m fascinated by this one as a healthcare IT entrepreneur and problem-solver, but also as a consumer...

  • Details: 
    • Room: Marco Polo
    • Session Number: CH2B
    • Monday, June 25, 2018: 3:45 PM–4:45 PM
  • Session Leaders:
    • Brad Tinnermon, VP Revenue Cycle and Revenue Integrity, Banner Health
    • Joann Yohn, VP Revenue Cycle, Kettering Health Network
    • Nio Queiro, VP Revenue Cycle Management, Hennepin Healthcare
    • John Dwight, VP Marketing and Partnerships, Simplee
  • Description (via HFMA): In this panel session, Revenue Cycle leaders from forward thinking health systems will discuss how they are bringing a customer-centric mindset to the patient financial journey. We will discuss the motivation for investing in patient financial care and how pursuing a transparent, personalized, user-friendly experience can be a win-win for the patient and the health system.”
  • Learning Objectives (via HFMA):
    • “Diagnose the patient financial experience for patient pain points”
    • “Define a vision for patient financial care and create organizational urgency to act”
    • “Apply design techniques and predictive analytics to engage patients and address affordability”
    • “Measure and track patient and revenue cycle success along the financial journey”


Session: “Driving Organizational Transformation: Accelerating Innovation”

If you’re struggling to kickstart a pragmatic and programmatic approach to innovation, this could be just the sessions you’re looking for.

  • Details: 
    • Room: Venetian AB
    • Session Number: D03
    • Tuesday, June 26, 2018: 3:45 PM–4:45 PM
  • Session Leaders:
  • Description (via HFMA): “This session will reveal the design and innovation principles two university healthcare systems used to innovatively and pragmatically address their business problems. You’ll learn new ways of executing strategic initiatives to deal with issues such as new payment models, delivery care models, and technology. You’ll also review how market-specific and enterprise-unique business issues require a different way of thinking.”
  • Learning Objectives (via HFMA):
    • “Examine time-tested design principles and methods that help executives think differently when tackling complex business problems”
    • “Assess an organization’s readiness for transformation at the organizational and individual levels”
    • “Review a structured acceleration methodology that enables organizations to compress the innovation cycle time to just 2 to 3 days from visioning to execution”
    • “Evaluate change management tools that enable healthcare executives to lead successful strategic and operational transformations”


Session: “Virtual Pitch” (Don’t forget to vote!!)

Digitize.AI is competing in the HFMA’s inaugural “Virtual Pitch” competition for burgeoning technology companies.

Our team and our innovation—Lia, the A.I. teammate for faster and smarter prior authorizations—were selected by HFMA members to showcase in the “Innovation Hub” and present to the conference at-large.

Conference attendees can vote across the week for the most innovative, needed, and pragmatic solution/company, and the overall Virtual Pitch winner will be announced on Wednesday during the conference general session.

  • Details: 
    • Showcases and Presentations in Digitize.AI “Innovation Hub”, #863-L
    • Voting all day Monday and Tuesday

Don’t forget to come by the Innovation Hub and vote for Digitize.AI at booth #863-L

Schedule time to meet the Digitize.AI team at the HFMA Annual Conference


Pat Morrell

Written by Pat Morrell

Topics: AI, Prior authorization, HFMA